Aave (AAVE) founder and CEO Stani Kulechov stated the agency was persevering with to develop its decentralized social media platform, with Web3 probably altering the best way many view possession.
Talking to Cointelegraph on the Collision convention in Toronto on Thursday, Kulechov stated Web3 — a buzzword usually thrown round, which typically describes the subsequent evolution of an web primarily based on blockchain expertise — may affect how individuals use social media in a lot the identical method cryptocurrency modified perceptions on finance. The Aave CEO remarked how builders had tailored protocols to deal with custody, and the rise in nonfungible tokens, or NFTs, appeared to level to a community-centered strategy.
#CollisionConf 2022: Cointelegraph’s @forgeforth_ steps on the stage to average a panel on “The metaverse: Hype or the longer term?“ at @CollisionHQ 2022, together with @amypeckxr & @dburgar. pic.twitter.com/n0Z1dCpMHF
— Cointelegraph (@Cointelegraph) June 23, 2022
“I feel Web3 is quite a bit associated to the idea of possession,” stated Kulechov. “As we have now possession of […] monetary protocols and communities and creators, what if we really can have possession on our personal presence in social media — our profiles, our social identities?”

Kulechov added that Aave’s Lens Protocol was a part of the agency’s enlargement into Web3, as a decentralized social media platform during which primarily a community of “dynamic” NFTs acted as each customers’ profiles and communications between followers. The Aave CEO stated that there have been greater than 30 stay tasks constructed on the protocol.
Associated: What the hell is Web3 anyway?
Regardless of the latest market downturn, Kulechov gave the impression to be hopeful about the way forward for the house. Nonetheless, he stated perceptions of crypto within the present local weather may have an effect on onboarding new customers.
“It’s not the primary time I’m constructing in a bear market,” stated Kulechov. “Web3 and crypto normally could be very market pushed, so you’ve highs and downs. After we construct, we all the time are contemplating the lengthy game. No matter market situations, we’re constructing one thing that’s bringing utility for the entire community.”